PRICELINE.COM (PCLN)

Priceline.com® (Nasdaq: PCLN) today announced two changes to its popular hotel services that will enable groups of customers to book up to 1,000 rooms at special discounts and prices.

Priceline.com announced today that its Name Your Own Price® and Published-Price hotel services, which previously allowed customers to book up to four hotel rooms, have both been expanded to accommodate up to nine rooms at a time.

Priceline.com also announced today the launch of a group hotel booking service on priceline.com, http://www.findgroupdeals.com/. The group hotel service is ideal for weddings, reunions, traveling teams and business meetings. To use the service, customers fill in the number of rooms they want (between 10 and 1,000), the dates and the destination. Participating hotels then respond with competing rate quotes. FindGroupDeals.com guarantees that their rates will be the best or the group coordinator's room is free. Groups booking through the new priceline.com service can qualify for rebates of up to $250 (see website for full details). Also, booking groups can create their own event Web site, at no charge, to provide information and registration forms for group members.

Priceline.com offers two different ways to book rooms in thousands of hotels around the world. Customers who want to book a particular hotel can use priceline.com's Published-Price hotel service, which features an easy to search grid with descriptions, ratings and rankings from previous hotel guests and from the Zagat Survey, amenities, pictures, maps and prices for all the available hotels in a given destination. More flexible customers can opt for priceline.com's Name Your Own Price® hotel service, where they pick the destination and neighborhood, desired star level, dates and the price they want to pay. Priceline.com then works to find a hotel willing to sell a room at the customer's desired price. Customers using priceline.com's Name Your Own Price® hotel service can save up to 50% compared to the published prices found on other major online hotel reservation services.*

?We believe that many of our customers have been looking for a way to bring along more of their friends and enjoy the savings that priceline.com's hotel services offer,? said priceline.com Senior Vice President, Hotels, Tim Gordon. ?Today, we are pleased to launch these new features and services.?

* Priceline's Name Your Own Price® reservation service is different from fixed-price travel sites. With Priceline's Name Your Own Price® reservation service, the exact hotel is shown only after purchase. Percent savings claim above applies to Name Your Own Price® hotel purchases only and are as compared to the published prices for the same hotels and the same dates. There is no guarantee that hotels or prices will be available. Actual prices and availability are always subject to change. All prices and dates may not be available at time of travel booking and savings are not guaranteed.

About Priceline.com® Incorporated

Priceline.com Incorporated (Nasdaq: PCLN) operates priceline.com, a leading U.S. online travel service for value-conscious leisure travelers, and Booking.com, a leading international online hotel reservation service.

In the U.S., priceline.com gives customers more ways to save on their airline tickets, hotel rooms, rental cars, vacation packages and cruises than any other Internet travel service. In addition to getting the best published prices, leisure travelers can narrow their searches using priceline.com's TripFilter? advanced search technology, create packages to save even more money, and take advantage of priceline.com's famous Name Your Own Price® service, which can deliver the lowest prices available.

Booking.com operates one of Europe's fastest growing hotel reservation services through a network of affiliated Web sites. Booking.com operates in 53 countries in 15 languages and offers its customers access to approximately 35,000 participating hotels worldwide.

Priceline.com also operates the following travel websites: Travelweb.com, Lowestfare.com, RentalCars.com and BreezeNet.com. Priceline.com also has a personal finance service that offers home mortgages, refinancing and home equity loans through an independent licensee. Priceline.com licenses its business model to independent licensees, including priceline mortgage and certain international licensees.

For more information about priceline.com:

To book flights http://www.priceline.com/flights/
To book hotels http://www.priceline.com/hotels/
To book a group hotel stay http://www.findgroupdeals.com/
To book rental cars http://www.priceline.com/rentalcars/
To book a vacation package http://www.priceline.com/vacationpackages/
To book a cruise http://www.pricelinecruiseoutlet.com
To see our PriceBreakers deals: http://www.priceline.com/pricebreakers
To check our travel guides: http://travela.priceline.com/travelguides/
To watch our TV ads:
            http://www.priceline.com/promo/shatner_pcln_negotiator.asp

Other priceline.com affiliated sites include:

General travel information and trip planning
http://www.mytravelguide.com
Travel reservations http://www.lowestfare.com
                    http://www.travelweb.com
Rental cars http://www.RentalCars.com
            http://www.BreezeNet.com
European hotels http://www.booking.com
                http://www.priceline.co.uk

Priceline.com
Brian Ek, 203-299-8167
brian.ek@priceline.com