Jochen Zeitz
Chief Executive Officer chez HARLEY-DAVIDSON, INC.
Fortune : 22 M $ au 29/02/2024
Profil
Jochen Zeitz est le charismatique Président du Directoire de Puma. En quinze ans, il a ressuscité la marque en redorant son image.
Diplômé en 1986 de l'École de commerce européenne Oestrich-Winkel en Allemagne, Jochen Zeitz exerce ses talents au sein de Colgate Palmolive à New York et à Hambourg. Son style et sa créativité lui valent d'être repéré par un chasseur de têtes qui l'encourage à rejoindre le fabricant d'articles de sports Puma. Il y entre en 1990 en tant que directeur du marketing de la section chaussures avant d'être nommé un an plus tard responsable du marketing international. En 1993, alors âgé de 30 ans, Jochen Zeitz est nommé CEO et Président du Directoire de Puma. Il devient le plus jeune président d'une société cotée à la Bourse allemande.
Dès lors, le fringant nouveau président s'emploie à faire de Puma « la marque la plus désirable du monde ». Puma qui peinait à exister aux côtés des géants Nike et Adidas renoue avec les bénéfices en six mois à peine. Pour y parvenir Jochen Zeitz décide de sortir la marque des stades pour l'emmener dans la rue et sur les podiums des défilés de mode. En faisant appel au couturier Hussein Chalayan, il parvient à lui donner une âme en l'installant comme une marque branchée à la lisière du luxe et du grand public. Le design est revu, les lignes sont épurées, Puma est visible dans les soirées les plus branchées des grandes capitales.
Le sponsoring est également revu. Jochen Zeits renforce la présence de Puma dans le football notamment en Afrique et étend sa stratégie à de nouvelles disciplines plus élitistes comme la voile ou le golf. Une stratégie gagnante puisque les bénéfices de Puma n'ont cessé de croitre jusqu'en 2008 où pour la première fois, Puma enregistre une baisse de ses bénéfices de 13,5%. le chiffre d'affaires, lui, a continué d'augmenter.
En août 2007, Jochen Zeitz a été nommé membre du conseil d'administration de Harley-Davidson Inc.
En mars 2011, appelé à de plus grandes responsabilités au sein du groupe PPR, il laisse la main à un nouveau directeur opérationnel, en la personne de Franz Koch, 32 ans. Ce dernier était jusque là directeur de la stratégie de Puma.
Détentions connues dans des sociétés publiques
Société | Date | Nombre d'actions | Valorisation | Date de valorisation |
---|---|---|---|---|
HARLEY-DAVIDSON, INC.
0,45% | 09/02/2024 | 617 606 ( 0,45% ) | 22 M $ | 29/02/2024 |
Dernières actualités sur Jochen Zeitz
Postes actifs de Jochen Zeitz
Sociétés | Poste | Début |
---|---|---|
HARLEY-DAVIDSON, INC. | Chief Executive Officer | 28/02/2020 |
LIVEWIRE GROUP, INC. | Chairman | 19/04/2022 |
Segera Ltd. | Founder | - |
LiveWire EV LLC
LiveWire EV LLC Motor VehiclesConsumer Durables Part of Harley-Davidson, Inc., LiveWire EV LLC is a private company that designs and manufactures electric motorcycles. The company is based in New York, NY. LiveWire EV's motorcycles are designed to provide a soulful and unique urban adventure experience, with a focus on look, sound, and feel. The company's flagship product, the LiveWire One, is an electric motorcycle built specifically for the urban experience, with the power and range to take riders beyond the city limits. The CEO of the company is Jochen Zeitz. LiveWire EV was acquired by AEA-Bridges Impact Corp. from Harley-Davidson, Inc. on September 27, 2022 for $1,605.69 million. | Chief Executive Officer | - |
Harley-Davidson Motor Co., Inc.
Harley-Davidson Motor Co., Inc. Motor VehiclesConsumer Durables Part of Harley-Davidson, Inc., Harley-Davidson Motor Co., Inc. is a private company that specializes in manufacturing motorcycles. The company is based in Milwaukee, WI. The company's official website provides information on their current motorcycle models, allows users to locate dealers, and offers a selection of motorcycle parts and apparel. The CEO of the company is Jochen Zeitz. | Chief Executive Officer | - |
The Cranemere Group Ltd.
The Cranemere Group Ltd. Investment ManagersFinance Cranemere Group Ltd (Cranemere Group) is a private equity firm founded in 2012 by Vincent A.Mai. The firm is headquartered in London, the United Kingdom with offices in New York and Washington DC. | Director/Board Member | - |
Kenya Wildlife Service | Director/Board Member | - |
Zeitz Museum of Contemporary Art Africa | Founder | - |
The B Team, Inc. | Founder | - |
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Anciens postes connus de Jochen Zeitz
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Formation de Jochen Zeitz
EBS Universität für Wirtschaft und Recht gGmbH | Undergraduate Degree |
Expériences
Fonctions occupées
Relations
Relations au 1er degré
Entreprises liées au 1er degré
Homme
Femme
Administrateurs
Exécutifs
Sociétés liées
Sociétés cotées | 4 |
---|---|
HARLEY-DAVIDSON, INC. | Consumer Durables |
KERING | Consumer Non-Durables |
PUMA SE | Consumer Non-Durables |
LIVEWIRE GROUP, INC. | Consumer Durables |
Entreprise privées | 12 |
---|---|
Cobra Golf, Inc.
Cobra Golf, Inc. Recreational ProductsConsumer Durables Cobra Golf, Inc. manufactures and distributes golf equipment The company was founded by Thomas Crow in 1973 and is headquartered in Carlsbad, CA. | Consumer Durables |
Volcom, Inc.
Volcom, Inc. Apparel/FootwearConsumer Non-Durables Volcom, Inc. manufactures and distributes clothes and accessories. It offers men's and women's clothing, accessories and related products under the Volcom brand. The company products include t-shirts, fleece, bottoms, tops, jackets, board shorts, denim and outerwear, incorporate distinctive combinations of fashion, functionality and athletic performance. Volcom was founded by Richard R. Woolcott and Tucker Hall in 1991 and is headquartered in Costa Mesa, CA. | Consumer Non-Durables |
Harley-Davidson Motor Co., Inc.
Harley-Davidson Motor Co., Inc. Motor VehiclesConsumer Durables Part of Harley-Davidson, Inc., Harley-Davidson Motor Co., Inc. is a private company that specializes in manufacturing motorcycles. The company is based in Milwaukee, WI. The company's official website provides information on their current motorcycle models, allows users to locate dealers, and offers a selection of motorcycle parts and apparel. The CEO of the company is Jochen Zeitz. | Consumer Durables |
Wilderness Holdings Ltd.
Wilderness Holdings Ltd. Other Consumer ServicesConsumer Services Wilderness Holdings Ltd. engages in the management and provision of tourism and Safari services. The firm offers camping, lodging, and exploring sites. It operates through the following geographical segments: Botswana, Kenya, Namibia, Rwanda, South Africa, and Zambezi. The company was founded in 1983 and is headquartered in Rivonia, South Africa. | Consumer Services |
Kenya Wildlife Service | Government |
The Zeitz Foundation I.E.S.
The Zeitz Foundation I.E.S. Miscellaneous Commercial ServicesCommercial Services The Zeitz Foundation I.E.S. supports ecologically and socially projects. The company was founded by Jochen Zeitz in 2008 and is headquartered in Greenbrae, CA. | Commercial Services |
The B Team, Inc. | |
The Cranemere Group Ltd.
The Cranemere Group Ltd. Investment ManagersFinance Cranemere Group Ltd (Cranemere Group) is a private equity firm founded in 2012 by Vincent A.Mai. The firm is headquartered in London, the United Kingdom with offices in New York and Washington DC. | Finance |
Segera Ltd. | |
Zeitz Museum of Contemporary Art Africa | |
LiveWire EV LLC
LiveWire EV LLC Motor VehiclesConsumer Durables Part of Harley-Davidson, Inc., LiveWire EV LLC is a private company that designs and manufactures electric motorcycles. The company is based in New York, NY. LiveWire EV's motorcycles are designed to provide a soulful and unique urban adventure experience, with a focus on look, sound, and feel. The company's flagship product, the LiveWire One, is an electric motorcycle built specifically for the urban experience, with the power and range to take riders beyond the city limits. The CEO of the company is Jochen Zeitz. LiveWire EV was acquired by AEA-Bridges Impact Corp. from Harley-Davidson, Inc. on September 27, 2022 for $1,605.69 million. | Consumer Durables |
Scavino Moto Srl
Scavino Moto Srl Specialty StoresRetail Trade Scavino Moto Srl is an Italian company that specializes in selling new and used Harley-Davidson motorcycles. The private company is based in Castiglione Falletto, Italy. The company's showroom displays a wide range of Harley-Davidson models in different colors and styles. The CEO of the company is Jochen Zeitz. | Retail Trade |